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Email marketing & telemarketing business processes automation We received a contract to develop and streamline the IT department of a company that delivers prospective business-to-business (B2B) and business-to-consumer (B2C) customer contacts for email marketing campaigns....

How to Choose a CRM Solution For Your Healthcare Organization Healthcare customer relationship management (CRM) is big business. A recent study by Grand View Research reports that the global market was worth $6.6 billion in 2015, and is...

A Side-by-Side Breakdown of SugarCRM vs. HubSpot When choosing a CRM platform for your business, it’s all too easy to get tangled up in the ever-expanding range of solutions and functionality available today. The correct...

7 Dangerous Pitfalls to Avoid During Your CRM Implementation You’ve probably heard the promising statistics: a CRM platform offers a high average return on investment (ROI) — and the most effective sales organizations are 81 percent more...

Key Differences Between B2B and B2C CRM Systems Selling to businesses requires different strategy and tactics than selling to individual customers. While businesses justify their purchases in terms of practical and financial benefits, private customers seek...

The 6 Essential Integrations Your CRM Platform Needs To answer your first question: Why CRM integration? Because in order to realize the maximum return on your CRM investment, you need to integrate your platform with as...

The Ultimate Side-by-Side Breakdown of SugarCRM vs. Salesforce The CRM marketplace is more flooded with options than ever before. When choosing a platform, it’s easy to get bogged down in the sheer variety of solutions available....

The Top 8 Free CRM Systems – Part 1 While many CRM systems can easily cost you thousands of dollars per year for every user, you might be surprised to learn that quite a variety of free...

The Top 8 Free CRM Systems – Part 2 You might’ve heard that the best CRM software costs a fortune – and while that might be the case if you’re looking for advanced marketing automation and extensive...