Salesforce CPQ or Configure & Price & Quote Software is a valuable sales cycle optimization tool directly linked to CRM based on the Sales Cloud platform. CPQ transforms cumbersome and convoluted sales processes into cost-effective and productive activities and helps companies configure accurate product prices based on an ever-changing spectrum of data. Adding the Salesforce CPQ and billing reinforced by Salesforce Lightning is a way to leverage time and resources to increase sales productivity in small, medium, and enterprise organizations.
Sales optimization research conducted by CSO Insights among 1,000 companies around the world showed that introducing CPQ tools has led to significant growth in company revenues. Politico reported that the average contribution to revenues was 17%, while Mitsubishi showed that its ROI increased by 50%.
What are the benefits of Salesforce CPQ?
As the list of products and services grows, it becomes increasingly difficult for companies to identify up-sell opportunities, price, and track competitors’ deals. Failure to update the relevance of information in real-time leads to missed opportunities.
With CPQ software, sales cycles are shorter, pricing data is much more accurate, and upsell and picking opportunities are used more frequently. CPQ Salesforce offers specializations, add-ons, and configurations to help agents ask the unerring questions. Orders are processed faster, which increases sales.
You can use CPQ in parallel with CRM platforms, ERP programs, and other technologies to help ensure data integrity and accuracy. It’s used by companies with onetime sales, recurring billing, subscription pricing, and other popular revenue models.
CRM is great for tracking a prospect’s progress through the sales cycle and administering relationships after a deal is closed. But for complex pricing or a product bundle, CRM functionality is not enough. Because of this, many companies still use alternative methods that slow down the process. So what does Salesforce CPQ offer then?
Salesforce CPQ users have seen a significant return on their investment, and here's what it looks like in percentage terms:
Salesforce CPQ capabilities
CPQ saves you time
CPQ connects and synchronized with the database and fills in quotes and orders in your CRM. The process takes place with minimal effort and error and gives excellent results.
CPQ boosts the bottom line
Shortening the sales cycle delivers more revenue as customers get exactly what they want. And integrating Salesforce CPQ with the powerful Salesforce Einstein app allows you to predict profit expectations and outcomes logically.
CPQ simplifies the sales process
Any contact with the customer should be beneficial. Clear communication between buyer and seller will avoid erroneous suggestions for solutions or products.
CPQ streamlines the quoting process and pricing data
CPQ apps can expect any possible pricing scenario and automate the quoting process. Sellers don't have to research and write each quote by hand. CPQ offers customized templates, which shortens the process to a few minutes. Optional integrated price optimization ensures a valid price at the right time.
CPQ standardizes processes and coordinates collaboration
The application brings together all industries of the enterprise, including sales service, finance, law, and standardizes all procedures, whether it is creating an order, receiving payments, sending invoices and quotes, auditing, or fulfilling orders. Many Salesforce partners are developing complementary solutions that can be integrated with CPQ, so the application is constantly improving.
Salesforce CPQ demo: How it looks
Want to get more details? In this demo, you will see Salesforce CPQ in process.
Salesforce CPQ: Pricing
Learn about editions and top features included in the subscription pricing Salesforce CPQ.
CPQ
CPQ Plus
CPQ & Billing Growth
CPQ & Billing Plus
- Configuration, Pricing, and Quoting
- Price Book and Enhanced Product Catalog
- Billed Annually
- Usage-Based Pricing
- Enhanced Product Catalog and Price Book
- Configuration, Pricing, and Quoting
- Advanced Approvals and Order Management
- Billed Annually
- Advanced Approvals and Order Management
- Configuration, Pricing, and Quoting
- Invoicing and Revenue Schedules
- Enhanced Product Catalog and Price Book
- Usage-Based Pricing
- Billed Annually
- Usage-Based Pricing
- Advanced Approvals and Order Management
- Configuration, Pricing, and Quoting
- Complex Revenue Reporting
- Enhanced Product Catalog and Price BookInvoicing and Revenue Schedules
- Automated Payments and Allocations
- Billed Annually
How We Can Help
The potential of the CPQ application will fully unfold in a fast-growing company. This cloud-based sophisticated tool will enable a company to operate from anywhere, on any device, anytime with a monthly subscription that scales to meet the company’s needs.
As one of Salesforce CPQ specialist, Ergonized has the technical insights into the successful deployment of Salesforce CPQ. The process comprises the following stages.
Identifying the unique business needs of the company
The customer communicates specific needs and the resources available to support the quote activity. Next, the scope and objectives of the project are analyzed and refined in order to draw up a schedule and identify project risks.
The technical part of integration and software installation
Armed with the information they need, our team will launch a safe and efficient CPQ system by overseeing rule setup and settings. We conduct CPQ testing in a sandbox environment and remove bugs before you work with the program.
Support and advice
Salesforce CPQ training is required for successful use. During the user acceptance stage, we advise on workflows and the most commonly used CPQ functions and tasks. Investing in Salesforce CPQ will good turn your business move toward a more efficient and profitable sales process.
